Mobile Increases Adherence
two-way patient communication, improves medication adherence.
in an average of 3+ additional fills per patient per year.
In a study conducted by us, we found that HIV patients using a mobile app which provides refill reminders, dosage reminders and other prescription management functionality are 2.9 times more likely to be adherent.
The impact of sponsored adherence
Patients who receive a sponsored message exhibit a 20% increased adherence rate over patients who did not receive sponsored messages.
These messages are delivered in real-time and integrated into the pharmacy messaging stream, resulting in a more responsive patient.
CLICK THROUGH RATES FOR OTHER METHODS
It's all about the micro-moments
Text, app and web communication allows us to better understand patient behavior over time
The response behavior
What happens when mscripts sends a refill reminder?
55%of patients respond
with a refill request
50%of patients respond
within 2 hours
Only 1% of patients opt of
text message refill reminders